Using analogous devices like “two sides of the same coin” can help simplify and communicate CAM concepts effectively. Below are examples of dualities or complementary pairs that can map onto CAM’s elements or overall structure:
1. Foundation/Structure:
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Proactive / Reactive
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Preparation / Adaptation
2. Growth & Action:
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Seed / Harvest
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Map / Compass
- CAM Context: Vision provides the map for where you’re going, while Strategy acts as the compass to navigate.
- Example Language: “Your map (Vision) shows the goal; your compass (Strategy) ensures you stay on course.”
3. Internal/External Perspective:
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Introspective / Extrospective
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Self-Awareness / Social Awareness
- CAM Context: Mission is self-awareness of your purpose; Strategy connects it to social or market demands.
- Example Language: “Align your personal awareness (Mission) with your professional presence (Strategy).”
4. Process & Outcome:
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Input / Output
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Cause / Effect
- CAM Context: The Mission and Vision act as the cause for action; the Strategy and Tactics ensure the desired effect.
- Example Language: “A clear cause (Mission and Vision) leads to a strong effect (Strategy and Tactics).”
5. Balance & Flow:
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Anchor / Sail
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Stability / Agility
6. Temporal Perspective:
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Now / Next
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Short-Term / Long-Term
7. Opposition as Harmony:
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Chaos / Order
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Tension / Resolution
Framing CAM Concepts with Dualities:
- Dualities like proactive/reactive or stability/agility resonate because they convey complementarity and balance, both central to CAM.
- This approach not only simplifies complex ideas but also makes the framework relatable to audiences through familiar contrasts.
Would you like these dualities to be illustrated with specific thought leader or business scenarios?