The basic idea was that information isn’t a function of content, but the absence of ambiguity, which can be broken down to a single unit – a choice between two alternatives. Much like a coin toss which lacks information while in the air, but takes on a level of certainty when it lands, information arises when ambiguity disappears.
HalloThe digital world is a marvel of the information age. Rampant technological growth have left old structures struggling to regain importance and relevancy.
Organizational structures have become too large and cumbersome to steer. Their directions too slow to respond to rapid change and need for growth. They have fallen behind the leading edge of innovation and the gap of disparity is growing wider.
The individual faces change, not the structure we call organization. Where information presents reality is in the moment of cognition by the individual. The human being.
The individual finds himself in the field surrounded and enveloped by information. Sensing, perceiving, and formulating intentions to act in the world.
Intentions for purposeful individual action is hi-jacked by our need for recording our memory. Oh, how meaningless that we will die with no record or trace of having lived.
We are a race of humans obsessed with accessing and recording our experience in the hope of living. Dreams of eternity in the flesh and everlasting life captures the minds of man. Eternal memory wiping out the thought of certain death.
Isolated by the glowing glass wall we observe, touch, but unable to reach. We peer with anticipation and surprise at a world through a shell of illuminating promise. Minds captured by a light of effortless access to information – unable to see.
Blinded and trapped through a wall of Light.
– If I Could Fly –
A growing field of inquiry, biosemiotics is a theory of cognition and communication that unites the living and the cultural world. What is missing from this theory, however, is the unification of the information and computational realms of the non-living natural and technical world. Cybersemiotics provides such a framework.
By integrating cybernetic information theory into the unique semiotic framework of C.S. Peirce, Søren Brier attempts to find a unified conceptual framework that encompasses the complex area of information, cognition, and communication science. This integration is performed through Niklas Luhmann's autopoietic systems theory of social communication. The link between cybernetics and semiotics is, further, an ethological and evolutionary theory of embodiment combined with Lakoff and Johnson's ‘philosophy in the flesh.' This demands the development of a transdisciplinary philosophy of knowledge as much common sense as it is cultured in the humanities and the sciences. Such an epistemological and ontological framework is also developed in this volume.
Cybersemiotics not only builds a bridge between science and culture, it provides a framework that encompasses them both. The cybersemiotic framework offers a platform for a new level of global dialogue between knowledge systems, including a view of science that does not compete with religion but offers the possibility for mutual and fruitful exchange.
This is one of the fundamental documents of our time, a period characterized by the concepts of ‘information' and ‘communications'. Norbert Wiener, a child prodigy and a great mathematician, coined the term ‘cybernetics' to characterize a very general science of ‘control and communication in the animal and machine'. It brought together concepts from engineering, the study of the nervous system and statistical mechanics (e.g. entropy). From these he developed concepts that have become pervasive through science (especially biology and computing) and common parlance: ‘information', ‘message', ‘feedback' and ‘control'. He wrote, ‘the thought of every age is reflected in its technique … If the seventeenth and early eighteenth centuries are the age of clocks, and the later eighteenth and nineteenth centuries constitute the age of steam engines, the present time is the age of communication and control.' In this volume Norbert Wiener spells out his theories for the general reader and reflects on the social issues raised by the dramatically increasing role of science and technology in the new age – the age in which we are now deeply and problematically embroiled. His cautionary remarks are as relevant now as they were when the book first appeared in the 1950s.