Pricing Headline 002
When you're communicating online, then you're selling in visual terms. You're paining images with words. All communication is based on sales and marketing i.e. the grab for attention. You would benefit greatly from having this conversation with your prospect, since you'll be having this conversation anyway before s/he hands over any dollars. Make a point of including a short description that covers the intent and relevancy of discussing competitive pricing.
Your prospect wants to understand your pricing.
Another reason to talk about pricing related issues and general financial objections as it relates to your product sales offer.
You may discuss the pricing options for your product as it relates to the market and other competitive pricing options your client might not even know about. By doing this research for your visitor you not only build credibility and trust but do the heavy lifting for your prospect and dissolve the barrier to commitment and purchase.
Each purchase of CyberSchematic we include free value creation workshops and strategic support..
Show your customer how you're the same.
Tell your visitor more about yourself and why you can relate the the problems they face in the market - maybe you are facing these problems now and you want your visitor know how you combat them with your value offer.
Give a Pricing Issue Summary
Summarizing the information you're sharing for your customer is vital to help them process the vast amounts of information streaming at them, not to mention your own.
You need to pin down your unique value in terms of customer perception and personal worth.
Value thrives on great communication. The perfect positioning gives wealthy clients what they want and in return the lifestyle you want to the degree you refine your value.
Help your customer remember
Pricing is a delicate issue. No matter how valuable you think your solution is for someone else, they are not you.
Remember to start small
There is no point in trying to summarize all you have to offer into one neat page with the perfect headline or image.
Every piece part of a puzzle
In the same way that someone becomes familiar to you helps the understanding that making content simple in form, not meaning.
The System Measures Trust Building Factors
Various areas of your digital conversation is measured for communications success to strengthen your sales offering over time. You might highlight other areas of interest to your prospects. These other areas are areas your prospect might consider or think about subconsciously. Your job is to help dissolve the decision your customer already made, of 'not buying'.